Client
Allbirds
Duration
3 Weeks
Services Provided:
Website | Brand Revamp | Design
Client
Allbirds
Duration
3 Weeks
Services Provided:
Website | Brand Revamp | Design

Allbirds
Allbirds

Allbirds
Allbirds disrupted the footwear industry with comfort-first design and eco-forward innovation, but even game changers need brand evolution to stay ahead. That’s where EDIKIT stepped in.
Allbirds disrupted the footwear industry with comfort-first design and eco-forward innovation, but even game changers need brand evolution to stay ahead. That’s where EDIKIT stepped in.



The Challenge
Messaging needed clarity. Visual identity felt flat across digital touchpoints.
While Allbirds had a strong mission and customer base, their brand experience and user journey needed refinement to support global growth and improve conversion.
The Challenge
Messaging needed clarity. Visual identity felt flat across digital touchpoints.
While Allbirds had a strong mission and customer base, their brand experience and user journey needed refinement to support global growth and improve conversion.






Our Solution
EDIKIT refreshed Allbirds’ brand expression by balancing its natural ethos with cleaner design and sharper storytelling.
We evolved the digital voice, UX/UI, and visual system to feel warm, modern, and intuitive while reducing friction and improving conversion. The result was a scalable brand and digital experience aligned with Allbirds’ values and global growth.
Our Solution
EDIKIT refreshed Allbirds’ brand expression by balancing its natural ethos with cleaner design and sharper storytelling.
We evolved the digital voice, UX/UI, and visual system to feel warm, modern, and intuitive while reducing friction and improving conversion. The result was a scalable brand and digital experience aligned with Allbirds’ values and global growth.



The Outcome
With our branding precision and design strategy, Allbirds’ digital presence now matches the sophistication of their products.
That paired with a user journey that’s smoother, bolder, and more aligned with their values giving sustainable style a platform that truly performs.
The Outcome
With our branding precision and design strategy, Allbirds’ digital presence now matches the sophistication of their products.
That paired with a user journey that’s smoother, bolder, and more aligned with their values giving sustainable style a platform that truly performs.



EDIKIT transformed our outdated site into a sleek, modern digital showroom and shop that stands out. Thank you so much for the excelent work team!
EDIKIT transformed our outdated site into a sleek, modern digital showroom and shop that stands out. Thank you so much for the excelent work team!

Rachel Simmons
Project Manager @ Allbirds
Have an idea in mind for a website, app, or rebrand?
Have an idea in mind for a website, app, or rebrand?




